Cookie policy
A cookie is a small file a site asks your browser to keep. Here is every one this site can set and what it is for.
Last updated
Reading the guides needs no cookies
Every article, chart and tool on Zagi Frames works with all cookies blocked. The aspect ratio calculator runs in your browser and stores nothing. If you decline everything below, nothing on the site stops working.
Cookies by category
Strictly necessary
| Cookie | Purpose | Lifetime |
|---|---|---|
| zf_consent | Remembers your consent choices so you are not asked on every page | 6 months |
This one is set only after you make a choice, and it exists purely to honour that choice. It cannot be switched off without making the banner reappear forever.
Analytics
Aggregate measurement of which pages are read and where readers arrive from. No advertising identifiers, no cross-site profile. Where local law treats this storage as requiring consent, it is set only after you agree.
Advertising
Where advertising is enabled, Google AdSense and its partners may set cookies to measure ad performance, limit how often you see the same ad, and — if you consent — personalise which ads you see. Typical names include __gads, __gpi and IDE, with lifetimes from a session to 13 months. Google documents these in its advertising cookie notice.
Declining advertising cookies does not remove the ads. It means the ads you see are chosen from the page's content rather than from a profile of you, which is a worse deal for the advertiser and no worse a deal for you.
How to control cookies
- On this site. Use the consent link in the footer to change or withdraw your choices at any time.
- In your browser. Chrome, Firefox, Safari and Edge all let you block third-party cookies entirely, and to clear existing ones. Blocking third-party cookies is a reasonable default and this site is built to work under it.
- Through Google. Personalised advertising can be turned off at Google Ads Settings for all sites at once.
- Through industry opt-outs. aboutads.info/choices (US) and youronlinechoices.com (EU).
Do Not Track and Global Privacy Control
We honour the Global Privacy Control signal where your browser sends one: it is treated as a refusal of non-essential cookies without you having to touch the banner. The older Do Not Track header has no agreed meaning, so we do not claim to act on it.
Questions
Email hello@zagi.online. Broader data handling is covered in the privacy policy.